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Startup Academy

Two-Week Academy | Ages 14-18

Startup Academy

Two-Week Academy | Ages 14-18

Create and Launch Your Own Business

Take a deep dive into the entrepreneurial process from scratch to a business plan over two weeks of learning using the most successful tools, methodologies, and case studies. Each week concludes with a pitch session where your business idea is showcased to the class, staff, and parents.

Week 1, Intro to Entrepreneurship and Business Ideation: The course begins with basic principles of how to come up with a business idea, concepts of design thinking, and business modeling, including case studies from successful global startups. Students learn how to work as a team to create meaningful social and economic value, how to conduct market research, how to prototype a product or a service, how to design lean experiments to validate their ideas with little to no spending, and how to iterate and improve their ideas & business model based on how the market reacts. Finally, students present each of their business ideas during a pitch session.

Week 2, Launch and Scale up your Business: During the second week, students learn about management and execution as well as fundamentals on how to scale up their businesses and how to create a launch plan and a sales and marketing strategy. Students will also learn negotiation and decision-making skills including change management and leadership. Students will learn fundraising strategies and how to present their business to investors. Students will use the tools and methodologies used by successful entrepreneurs.

Join Digital Media Academy and start your entrepreneurial evolution!

**This academy is BYOD (Bring Your Own Device). Bring a laptop with WiFi and a modern browser.

Staff Ratio: 12:1
Hardware: BYOD: Bring a laptop with WiFi and a modern browser.
 Google Suite for Education and more.

Ages: 14-18
Hours: 8:30AM – 5:00PM

Staff Ratio: 12:1
Hardware: BYOD: Bring a laptop with WiFi and a modern browser.
Software: Google Suite for Education and more.


Ages: 14-18
Hours: 8:30AM – 5:00PM

Course Information

Get ready for a fun and impactful educational experience through industry designed academies.

What Students Learn

  • How Entrepreneurship is changing the global business landscape
  • How to identify technology trends that could be applied in any new business
  • How to design lean experiments to validate their ideas with little to no spending
  • How to iterate and improve their ideas based on how the market reacts.
  • Negotiation and decision making skills
  • How to form a team, recruit founders, and equity partners
  • How to build a fundraising strategy + approach investors when the time is right
  • Design an initial business plan and a go to market strategy
  • Professional ettiquette for entrepreneurs
  • Create a pitch deck to present your business idea

What Students Create

  • A Business Idea
  • A Business + Revenue Model
  • A Business Launch Plan
  • Sales + Marketing Strategy
  • A Pitch Deck

About The Startup Academy

Entrepreneurs are made, not born. This course was developed and designed in coordination with educational developers of business schools, industry advisors, and students. While spending two weeks building their ideas into real businesses, students will develop an Entrepreneurial mindset exploring, researching, testing, and launching a new business. Students will work independently and with other students to think and execute with a problem-solving mindset. They will know how to come up with a business idea, test the market fit and develop a go to market strategy to scale up globally.

The Teen Experience: Since 2002, Digital Media Academy has been encouraging and inspiring teens to become the next generation of developers, animators, filmmakers, photographers, designers and engineers. In addition to developing teens’ interests and passions for the latest in new tech, our camps foster personal growth, confidence, and independence; preparing students for life beyond high school and college.

Register for this course

Select a region below

If camp is canceled due to COVID-19 you’ll receive full credit for Summer 2021. Terms.
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Frequently Asked Questions

What will a student need to take this course?

No specific experience or pre requisites are required. Bring your ideas, your passion for learing, and a willingness to learn and you’ll be successful in this program.

Camp Upgrades

Get the most out of your summer with DMA when you add any or all of the following:

Lunch Plan

Get lunch on campus so you don’t have to pack your own. Lunch Plans are $95/week.

Overnight Housing

Stay in the dorms and eat on-campus, Sunday through Friday. Overnight Housing starts at $695/week.

Weekend Stay

Add Weekend Stay and enjoy extra activities and day trips around the area. Weekend Stay starts at $380/weekend.

Extended Day

Our flexible Extended Day option allows families to pick-up students as late as 6:00 PM from Monday to Thursday.

“My son really loved the program. I have never seen him so enthusiastic about summer programs. I would like to thank everyone for doing an amazing job in making it a positive learning experience.”

Marisca G.

Why Digital Media Academy?

You can count on us to deliver on all the things that truly matter. We pinky swear.

Passionate Staff

Educators, artists, and talented industry professionals with a passion for STEAM education.

A Balanced Experience

Our students enjoy a balanced camp day with both in-class lessons and outdoor activities.

Project-Based Learning

Our curriculum sparks curiosity, builds confidence, while fostering teamwork and collaboration.

Safety Matters

Our staff is First-Aid + CPR certified and have completed national background checks.